Ryan Romanowski
Marketing Manager, Lakeland Living
Ryan Romanowski is the Marketing Manager at Lakeland Living with 10+ years of experience in real estate marketing, multi-family developments, and residential investment strategy.
Key Insights
Comprehensive guide covering westbank urban centre development, rental market dynamics, building features, and living in West Kelowna.
In this article
- What Is the Westbank Urban Centre?
- Why Westbank Urban Centre Development Matters
- The Downtown West Kelowna Community Plan and Centre Planning
- What Revitalization Could Look Like in Westbank
- Living in Downtown Westbank: What Residents Can Expect
- The Walkable Community Westbank Centre Opportunity
- Why Purpose-Built Rentals Matter
- Hoskins Heights: A New Rental Community in Westbank
- How Hoskins Heights Fits the West Kelowna Master Plan Rentals Search
- Comparing Rental Living Options in West Kelowna
- Who May Benefit from Living in Westbank Urban Centre?
- What to Evaluate Before Renting in Westbank
- The Broader Future of West Kelowna
- Related Okanagan Rental Guides & Resources
- Frequently Asked Questions
- The Takeaway for Future Westbank Residents
By Ryan Romanowski | Marketing Manager, Lakeland Living
Quick Facts: Living & Renting in West Kelowna
- Location: 3717 Hoskins Road, Westbank Urban Centre, West Kelowna, B.C.
- Building Structure: 7-storey mixed-use building featuring 65 purpose-built rental suites
- Target Occupancy: March/April 2027 (Structure Topped Off September 2026)
- Target Starting Rents: Studios ($1,200-$1,500/mo) | 1-Bed ($1,600-$1,750/mo) | 1-Bed+Den ($1,800-$1,900/mo) | 2-Bed ($2,100-$2,300/mo)
- Key Amenities: 7th-floor rooftop sky lounge with outdoor kitchen and 360° views, fitness centre, secure indoor parkade, EV charging, bike hub, and car share.
- Leadership: Christopher Blake and Ed Romanowski lead the dedicated Lakeland Living team with a combined 100+ years of real estate experience.
Westbank Urban Centre is entering an important period of change. For many years, Westbank has served as a commercial and service hub for West Kelowna, connecting established neighbourhoods such as Glenrosa, Shannon Lake, Lakeview Heights, Westbank Centre, and surrounding Okanagan communities.
The next phase is broader than adding individual buildings. The direction of the Westbank Urban Centre is focused on creating a more complete district with housing, shops, services, public spaces, transportation connections, and everyday amenities located closer together.
That makes the area increasingly relevant to anyone researching the Westbank Urban Centre development, the downtown West Kelowna community plan, or future West Kelowna master plan rentals.
For renters, the change could mean more choice in where and how they live. For local businesses, it could support stronger foot traffic and a larger nearby customer base. For investors and community stakeholders, it signals a shift toward a more urban form of growth in the Okanagan Valley.
What Is the Westbank Urban Centre?
The Westbank Urban Centre is the established commercial and civic heart of West Kelowna. It's generally associated with the Westbank area along and near the Highway 97 corridor, where residents access shopping, professional services, restaurants, public facilities, transportation routes, and community amenities.
It's important to distinguish Westbank Urban Centre from Downtown Kelowna. The two districts serve different municipalities and have different development patterns. Westbank is part of the City of West Kelowna, while Downtown Kelowna is located across Okanagan Lake in the City of Kelowna.
Westbank's role is becoming more significant as West Kelowna grows. New residents are looking for housing near employment, schools, recreation, retail, healthcare, and transportation. A central urban district can help meet that demand while reducing the need for every trip to require a vehicle.
The future of the centre is not about replacing the character of West Kelowna with a larger city model. It's about building a stronger local centre that reflects the lifestyle, landscape, and practical needs of the Okanagan Valley.
Why Westbank Urban Centre Development Matters
The Westbank Urban Centre development is important because it addresses several challenges facing growing communities in British Columbia.
West Kelowna has a wide geographic footprint, with neighbourhoods spread across hillsides, lakeshore areas, established subdivisions, and commercial corridors. As the population grows, concentrating some new housing and services within an urban centre can make infrastructure and transportation more efficient.
A stronger centre can also create more housing options for people who want to remain in West Kelowna but don't want to purchase a detached home or live far from daily services.
The result is a community that can support different life stages. A young professional may want a compact home near work. A couple may prefer a one-bedroom-plus-den residence. A downsizer may want fewer maintenance responsibilities while remaining close to friends, shopping, and recreation.
The Downtown West Kelowna Community Plan and Centre Planning
People searching for the downtown West Kelowna community plan are often trying to understand how the municipality intends to guide change in the Westbank area.
Community planning typically addresses several connected questions:
- Where should new housing be located?
- How can commercial areas remain active and useful?
- What types of buildings fit the future of the centre?
- How should walking, cycling, transit, and driving work together?
- Where are public spaces and community facilities needed?
- How can new development respect existing neighbourhoods?
- How should infrastructure keep pace with population growth?
- What policies can encourage a more complete and resilient urban centre?
Planning documents, zoning regulations, development applications, transportation studies, infrastructure projects, and public consultation all contribute to the final form of a district. A community plan provides direction, but individual projects still need to move through municipal review and approval processes.
Residents should also understand that plans evolve. Timelines, land uses, road designs, building forms, and public improvements may change as technical studies, construction conditions, funding, and public input are considered.
For property searches, this means prospective renters and buyers should evaluate both current conditions and the approved or proposed direction of the neighbourhood. The best source for current municipal policies, zoning, development applications, and public engagement information is the City of West Kelowna.
What Revitalization Could Look Like in Westbank
Revitalization doesn't necessarily mean a single large project. In most urban centres, it happens through a combination of private development, public investment, transportation improvements, local business activity, streetscape upgrades, and community programming.
In Westbank, future change may be visible through several development patterns.
More Housing Near Services
New homes located close to shopping, professional services, restaurants, medical offices, schools, and transit can help residents handle more daily tasks locally.
This is especially valuable in a region where housing demand is strong and travel across the Central Okanagan can be time-consuming during peak periods.
More Mid-Rise and Mixed-Use Buildings
Mixed-use buildings combine residential homes with commercial or community uses. A building may include shops or services at street level and homes above, creating a more active urban environment.
Mid-rise construction can add meaningful housing supply without requiring the scale of a high-rise downtown skyline. It can also support a stronger pedestrian environment when buildings are designed with entrances, sidewalks, landscaping, lighting, and active frontages.
Better Connections Between Destinations
A walkable centre depends on more than building density. Residents need comfortable connections between homes, stores, services, parks, transit stops, and community destinations.
Important elements include:
- Continuous sidewalks
- Safer crossings
- Accessible routes for mobility devices and strollers
- Street lighting
- Weather protection where practical
- Bicycle storage and bicycle routes
- Clear connections between parking areas and building entrances
- Convenient access to transit
- Landscaping and public seating
A Stronger Local Identity
Westbank already has a distinct identity shaped by the Okanagan landscape, Okanagan Lake, local businesses, Indigenous history, agriculture, vineyards, orchards, and the surrounding mountains.
Revitalization can strengthen that identity through building design, public art, landscaping, wayfinding, local events, and public spaces that feel specific to West Kelowna rather than interchangeable with another city.
Living in Downtown Westbank: What Residents Can Expect
The phrase living in downtown Westbank generally refers to choosing a home near the Westbank Urban Centre and its surrounding services. This lifestyle can be attractive to residents who want a more convenient daily routine.
A centrally located home may offer access to:
- Grocery shopping
- Restaurants and cafés
- Banking and professional services
- Personal services
- Healthcare and wellness providers
- Public facilities
- Schools and childcare services
- Parks and recreational destinations
- Transit routes
- Highway connections
- Employment and business areas
The exact experience depends on the building's location, design, and relationship to surrounding streets. A home may be close to a commercial area but still require a vehicle for certain trips. Prospective residents should review walking routes, transit frequency, parking arrangements, building amenities, and nearby services before signing a lease.
For many renters, the appeal is not eliminating car use altogether. It's having more choices. A walkable community in Westbank can allow residents to walk for some errands, drive for others, and use cycling, transit, or car sharing when appropriate.
The Walkable Community Westbank Centre Opportunity
The phrase walkable community Westbank Centre reflects a growing interest in neighbourhoods where homes and daily needs are closer together.
Walkability has practical value. It can help residents:
- Reduce short vehicle trips
- Spend less time driving to basic services
- Stay active through everyday movement
- Connect with local businesses
- Reach transit more easily
- Enjoy a stronger sense of neighbourhood
- Live with fewer transportation responsibilities
Walkability is not measured only by the number of shops nearby. A truly functional walking environment depends on distance, safety, comfort, topography, weather, accessibility, traffic conditions, and the quality of the route.
Westbank's terrain and climate are relevant. The Okanagan Valley experiences hot summers, colder winter conditions, and seasonal weather changes. Shade, street trees, lighting, seating, accessible sidewalks, and safe crossings can make a substantial difference to whether people choose to walk.
The most successful urban centre improvements will connect individual developments into a practical network. A well-designed building can't create walkability on its own, but it can contribute to a more connected environment through entrances, bicycle facilities, landscaping, pedestrian routes, and an appropriate relationship with the street.
Why Purpose-Built Rentals Matter
Purpose-built rental housing is designed and operated as rental housing from the beginning. This differs from a condominium that may be individually owned and rented by separate investors.
Purpose-built rental communities can provide:
- More consistent property management
- Professional maintenance systems
- On-site amenities
- Long-term rental orientation
- Greater consistency across suites
- Building-wide security systems
- Clearly defined tenancy policies
- More predictable access to common spaces and services
The demand for rental housing in West Kelowna reflects broader pressures across the Central Okanagan. Many households need a home before they are ready to buy. Others prefer renting because of flexibility, maintenance, lifestyle, financial planning, or changing family circumstances.
New rental buildings in central locations can also support workforce mobility. Employees in retail, healthcare, education, tourism, construction, professional services, and other sectors may benefit from housing closer to employment and transit routes.
Hoskins Heights: A New Rental Community in Westbank
Hoskins Heights is a brand-new seven-storey mixed-use building at 3717 Hoskins Road in the Westbank Urban Centre of West Kelowna.
The building will include 65 purpose-built rental suites ranging from studios to two-bedroom residences. The planned suite mix is designed to serve different household types, including individuals, couples, professionals, downsizers, and smaller households seeking a home in a central West Kelowna location.
Pricing is target guidance and may change before leasing. Availability, incentives, utilities, parking, deposits, and final lease terms should be confirmed directly with Lakeland Living when applications open.
Hoskins Heights is planned with features that support contemporary rental living:
- Private balconies
- Rooftop patio living space
- Outdoor kitchen
- Shaded rooftop areas
- Panoramic lake and valley views
- Fitness facility
- Indoor parking
- Secure bicycle storage
- Car share program
Target occupancy is March or April 2027, subject to construction and project timelines. The structure is targeted to be topped off in September 2026.
Hoskins Heights is strictly not pet-friendly. This policy supports an allergy-conscious and quiet residential environment. Prospective residents with pets should review other West Kelowna housing options.
Property & Community Visuals
Inside Hoskins Heights and the Okanagan setting
Corner of Hoskins Road & Dobbin Road
Hoskins Heights street presence - representative rendering.
Rooftop Amenity Terrace
Panoramic lake and valley views - representative rendering.
Private Balcony Living
Spacious indoor-outdoor living - representative rendering.
On-Site Fitness Facility
Resident gym steps from your door - representative rendering.
How Hoskins Heights Fits the West Kelowna Master Plan Rentals Search
The search term West Kelowna master plan rentals usually reflects a broader question: where will new rental housing be located as West Kelowna grows?
Hoskins Heights responds to that question through its location in the Westbank Urban Centre. It's not a remote rental community separated from services. Its position is intended to connect residents with the existing commercial and civic structure of Westbank while contributing new housing to a developing urban centre.
The project's mixed-use form and resident amenities reflect several principles often associated with urban centre planning:
- Add housing where services already exist
- Support a range of household sizes
- Use land efficiently
- Encourage active transportation
- Provide shared amenities within the building
- Create opportunities for residents to remain in the community as their needs change
- Offer an alternative to detached-home living
The building's rooftop patio is also notable in the context of West Kelowna. Outdoor living is an important part of the Okanagan lifestyle, and a shared rooftop space can give residents a place to enjoy views, fresh air, shade, and social time without maintaining a private yard.
Comparing Rental Living Options in West Kelowna
West Kelowna offers several housing formats. Each has different advantages and trade-offs.
Hoskins Heights will be a purpose-built rental community rather than a collection of individually rented condominium homes. That distinction can matter to residents who value a dedicated rental management team and a building designed around long-term rental operations.
Who May Benefit from Living in Westbank Urban Centre?
The Westbank Urban Centre can appeal to a wide range of residents.
Professionals
Residents who work in West Kelowna or need access to Highway 97 may value a central location, indoor parking, bicycle storage, and car share options.
Downsizers
People moving from a detached home may appreciate a lower-maintenance residence with shared amenities, private outdoor space, and access to shops and services.
Couples and Individuals
Studios, one-bedroom homes, and one-bedroom-plus-den residences can provide choices for residents who don't need a large detached property.
Remote and Hybrid Workers
A den can provide additional flexibility for a home office, particularly for residents who want to separate work from the main living area.
Okanagan Residents Relocating Within the Region
People moving from Kelowna, Peachland, Lake Country, or another Central Okanagan community may be looking for a West Kelowna home close to family, employment, recreation, or services.
What to Evaluate Before Renting in Westbank
A neighbourhood may look attractive online, but prospective tenants should assess the complete living experience before applying.
- 01Review the location: Identify grocery stores, services, parks, transit stops, schools, employment areas, and major routes near the building.
- 02Measure your daily trips: Consider how long it takes to reach work, school, healthcare, recreation, and regular errands.
- 03Understand the suite layout: Compare storage, natural light, balcony space, den functionality, kitchen design, and bedroom dimensions.
- 04Confirm the total monthly cost: Ask about rent, parking, utilities, storage, deposits, insurance requirements, and other applicable charges.
- 05Review building policies: Confirm smoking rules, guest policies, move-in procedures, noise expectations, parking arrangements, and pet restrictions.
- 06Evaluate transportation options: Determine whether you can combine walking, cycling, transit, car sharing, and driving for your regular activities.
- 07Ask about timing: New construction schedules can change, so confirm the anticipated occupancy date and leasing milestones.
- 08Register for updates: Join the project's priority rental list to receive information as suite availability and leasing details are released.
The Broader Future of West Kelowna
West Kelowna's future will be shaped by more than one building or one planning document. Growth will occur through a combination of infill, new neighbourhoods, transportation improvements, commercial investment, public facilities, and private development.
The Westbank Urban Centre has an important role because it already functions as a destination. It has the foundation of an urban centre: commercial activity, services, established roads, community institutions, and connections to surrounding neighbourhoods.
The opportunity is to strengthen that foundation without losing the qualities that make West Kelowna attractive:
- Access to Okanagan Lake
- Views of the Okanagan Valley
- Proximity to Mount Boucherie
- Outdoor recreation
- A strong local business community
- Agricultural and winery destinations
- Neighbourhood variety
- A more relaxed pace than a major metropolitan centre
Future residents will likely look for both convenience and connection to the landscape. Buildings such as Hoskins Heights can help meet that expectation through balconies, rooftop outdoor space, lake and valley views, bicycle storage, fitness amenities, and proximity to the Westbank Urban Centre.
Related Okanagan Rental Guides & Resources
- Why Hoskins Heights Sets the Westbank Standard: Essential Okanagan renter insights and local market context.
- Purpose-Built Rentals vs Strata Condos: Essential Okanagan renter insights and local market context.
- West Kelowna vs Downtown Kelowna: Where to Rent: Essential Okanagan renter insights and local market context.
Register for Hoskins Heights VIP Pre-Leasing
Reserve your priority standing for the Westbank Urban Centre's newest purpose-built rental residence. Move-in scheduled for Spring 2027.
Join the Priority Leasing List at Lakeland Living →Frequently Asked Questions
Is Westbank Urban Centre the same as Downtown West Kelowna?
Westbank Urban Centre is commonly understood as the central commercial and service area of West Kelowna. "Downtown West Kelowna" is often used informally by residents and people searching for housing, but it should not be confused with Downtown Kelowna, which is in a different municipality across Okanagan Lake.
What's the Westbank Urban Centre development?
The term refers to the ongoing and future growth of the Westbank area through housing, mixed-use buildings, commercial activity, public spaces, transportation connections, and infrastructure improvements. Individual projects must follow applicable City of West Kelowna policies, zoning requirements, and approval processes.
Is Westbank a walkable community?
Parts of Westbank Urban Centre can support a walkable lifestyle because shops, services, housing, and transportation routes are located near one another. Walkability varies by exact address, route design, terrain, weather, and the destination being accessed.
What's the downtown West Kelowna community plan?
The phrase generally refers to community planning and municipal direction for the central areas of West Kelowna, including land use, housing, transportation, public spaces, infrastructure, and economic activity. Residents should consult the City of West Kelowna for current official planning documents and policies.
What rental types will be available at Hoskins Heights?
Hoskins Heights will include studios, one-bedroom suites, one-bedroom-plus-den suites, and two-bedroom residences. The building will contain 65 purpose-built rental homes.
When will Hoskins Heights be ready?
Target occupancy is March or April 2027, subject to construction and project timelines. The structure is targeted to be topped off in September 2026.
Is Hoskins Heights pet-friendly?
No. Hoskins Heights is strictly not pet-friendly. The policy supports an allergy-conscious and quiet residential environment.
What amenities will Hoskins Heights offer?
Planned features include private balconies, rooftop patio living space, an outdoor kitchen, shaded rooftop areas, panoramic lake and valley views, a fitness facility, indoor parking, secure bicycle storage, and a car share program.
How can I receive Hoskins Heights rental updates?
Prospective residents can register for the project's priority rental updates through Lakeland Living. Registration is the best way to receive leasing information as suite availability, pricing, applications, and timelines are confirmed.
The Takeaway for Future Westbank Residents
The Westbank Urban Centre is positioned to become a more complete and connected centre for West Kelowna. Housing growth, mixed-use development, local services, public spaces, and transportation choices will all influence how the area evolves.
For renters, the most important change is the potential for more housing choice in a central location. Instead of choosing between a detached rental far from services and a condominium with limited availability, residents may have access to professionally managed purpose-built rental communities designed for different household needs.
Hoskins Heights is part of that next chapter. At 3717 Hoskins Road, the seven-storey mixed-use building will bring 65 new rental homes to the Westbank Urban Centre, along with shared outdoor space, lake and valley views, fitness amenities, indoor parking, secure bicycle storage, and car share access.
For anyone researching living in downtown Westbank, the walkable community Westbank Centre opportunity, or future West Kelowna master plan rentals, the area deserves close attention. Westbank is not simply a place to pass through on Highway 97. It's becoming a more important place to live, work, shop, and build community in the Okanagan Valley.
About the Author
Connect on LinkedIn →Ryan Romanowski is the Marketing Manager at Lakeland Living and a real estate marketing and investment strategist with 10+ years of experience across multi-family developments, residential marketing, and commercial real estate digital strategy.
Plan Your Move
Interactive Okanagan Rental Tools
Two quick tools built for West Kelowna renters: compare the real cost of living in Westbank versus Kelowna, then find the Hoskins Heights suite that fits you.
$2,350/mo
Where do you work?
Hoskins Heights suite type
Monthly savings
$500
Annual savings
$6,000
11 min commute to Downtown Kelowna
Across the William R. Bennett Bridge. Estimated off-peak drive time from 3717 Hoskins Road.
Included at Hoskins Heights
- Roof-Top Sky Lounge & Outdoor Kitchen
- Secure two-level parkade with EV charging
- Fitness studio and bicycle facility
- Room by room air conditioning and heating
Rates shown are indicative starting rates for comparison purposes and are subject to change without notice.
Priority Leasing List
Register for Hoskins Heights VIP Pre-Leasing
Reserve your priority standing for 65 brand-new purpose-built rental suites in Westbank Urban Centre. Starting from $1,200/mo. Move-in Spring 2027.
